Zeal has been recognized for its innovative approach to contract lifecycle management (CLM), offering an AI-backed platform that streamlines contract processes for procurement, sales, and legal teams. Despite its high ratings, there's always room for improvement, especially when it comes to pricing. Based on customer reviews from 2023, here are the three biggest areas of improvement for Zeal's pricing model:

1. Transparent Pricing Tiers for Different Business Sizes

Customers have expressed a desire for clearer pricing structures that cater to the needs of various business sizes. A small business owner mentioned, While Zeal's features are impressive, I found it difficult to understand how the pricing would scale with my business. A more transparent tier system would help me budget for now and the future.

Recommendation: Zeal should introduce a tiered pricing model that is transparent and scales according to the size of the business and the volume of contracts managed. This would allow customers to choose a plan that fits their current needs while providing a clear path for growth.

2. Flexible Customization Options Without Hidden Costs

Some users have found that while Zeal offers robust customization options, the pricing for these can be unclear. A legal team lead stated, We needed specific customizations for our contract workflows, and while Zeal could accommodate these, the additional costs were not initially clear.

Recommendation: Zeal should ensure that any customization options are accompanied by upfront pricing information. This will help customers understand the full cost of the service from the outset and avoid any unexpected charges.

3. More Competitive Pricing for Non-Profit Organizations

Non-profit organizations often operate under tight budget constraints and look for cost-effective solutions. A review from a non-profit manager read, Zeal's platform could really help streamline our operations, but as a non-profit, we find the pricing to be a bit steep for our limited budget.

Recommendation: Introducing special pricing plans for non-profit organizations could make Zeal more accessible to this sector. By offering discounts or tailored packages, Zeal can expand its customer base while supporting organizations with limited financial resources.

In conclusion, by addressing these areas of improvement in their pricing model, Zeal can enhance customer satisfaction and expand its market reach. Transparent tiered pricing, clear costs for customization, and competitive options for non-profits are changes that could significantly benefit both Zeal and its diverse clientele.